Using SurveyMonkey we was able to get anonymous answers to a few questions that we designed in order to get our target audience for our music video. The results came back after a week and it shows that it was 50% each of females and males, so it only makes it fair that we focus our music video on both genders. The popular age range was 0-18 years old so we are focusing on children/teenagers, so we can not choose a song with explicit language or visuals. The most popular genres of music that the audience like are pop/chart music, this is a good genre for us to go for. The majority of the audience stream music often so we know that our music video will be viewed by a lot of people. Also the majority of our audience either watch music videos or they watch it sometimes, there was no answer for that they don't watch them at all which is very pleasing. The audiences all agree that music videos are all good for branding as it allows them to know who the artist is and if they like their music video, they are going to watch it again. The audiences listen to music in all of the ways that I have offered, the most popular was 'online' which is great for us as the music video will be published onto Youtube and easy for them to access.
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